MindJolt – The impressive Rise of a Social Gaming Company
What do MySpace and MindJolt have in common? The answer is: Chris DeWolfe. He founded MySpace and was the companies CEO. Now he acquired MindJolt, an incredibly fast growing gaming platform and social games distributor for independent developers. Rumors say that Austin Ventures backed him and his company Platform G up with a little cash infusion of 20 million Dollars. There are some other big names working together with DeWolfe at Platform G as well. Colin Digiaro, former MySpace Head of Monetization, Aber Whitcomb was a fellow comrade of DeWolfe and co-founder of MySpace and Josh Yguado worked as VP of Business Development at Fox Network Group before. These guys know their business, I suppose.
Mindjolt’s strategy is to distribute games from independent game developers on Facebook and MySpace. Revenue comes from advertising and is shared with the respective developers. And there is some good amount of money to be expected from MindJolt’s games. On Facebook alone there are 19 million people playing these games, which makes the company the ideal distribution platform for any talented game programmer on this planet. Even more as the company – respectively their traffic – is constantly growing.
The following Alexa graph shows the incredible growth MindJolt has experienced in 2010: